Monday, August 12, 2019
Discusion question Case Study Example | Topics and Well Written Essays - 500 words
Discusion question - Case Study Example Many e-commerce businesses are detached from the customers and they find no new ways to entice more customers. With Zappos however, their free shipping and free returns policy is what makes it not only stand out but likeable as well. Even though they act in good faith, every business needs to be strict and have boundaries between them and their customers or potential customers. The 365 days return policy is not the best of choice considering the items they sell. People can take advantage of the products use them and later return them with fraudulent claims but having served their purposes. The next customer will therefore get a used product and even with the free shipping costs, the quality of the products remains questionable. 3. Which of the management challenges-globalization, leading a diverse workforce and ethics character and personal integrity-have had an important impact on the evolution of Zappos? Explain your answer Globalization has presented the major challenge in the management of the organization Zappos. This is so because with globalization, many e-commerce companies are facing hard competition from the multinational companies which are physically present in most locations where they provide the same products Zappos provides and without any time delay or risk of return. Globalization has also meant that customers come from all over the world and since the company is shouldering the shipping costs, they end up incurring a lot of cost for shoppers who are in different continents. This has restricted its growth as they still are unable to make huge profits and it even took long for it to breakeven. This slow trend is hindering its evolution. 4. How has Zappos CEO Tony Hsieh addressed the management challenges of globalization, leading a diverse workforce, ethics, character and personal integrity and
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